The Corporate Report Archive

Two hundred speeches on a wide range of subjects by world business leaders, including the young Bill Gates (left), Louis Gerstner, Alan Greenspan (his famous “irrational exuberance” speech) and many more as published in The Corporate Report...over 600,000 choice words from the most influential people of their day.

 

 

How to be Important on the Web

People want details about what you do. That is the most overlooked truth in the hype of internet marketing. It is also an old-fashioned secret: specifics make you stand out from competitors. Even so, efforts to build a simple business web presence often get buried in a slush-pile of promotional excess.

 

Bill Reddin on Managing
Thoughts from one of the world’s top experts on behavioral change and managerial effectiveness. The Financial Post called Bill Reddin the “consultant other consultants call in.” His “3-D Theory of Managerial Effectiveness” has been described as “the most powerful situational analysis of management of its time.”

 

  

Thoughts on Advertising, Writing and Life

“This is a hodge-podge of words and wisdom I have collected over the years...and will try to add to on a regular basis. Please drop in for a visit.” - Lawrence Creaghan

Marcus Aurelius for CEOs

When The Wall Street Journal asked newly elected President Bill Clinton in 1993 to name the one book (other than the Bible) that had been most important to him, he chose the Meditations of the Roman emperor, soldier and stoic philosopher Marcus Aurelius Antoninus. This specially prepared selected version of the Meditations makes it easy to understand why.

 

The Way to Wealth

Benjamin Franklin was the quintessential early American and Renaissance man all rolled into one: printer, writer, statesman, businessman and scientist. The Way to Wealth, published in 1758, is the most famous piece of American literature of the pre-Revolutionary period. This version has been lightly edited to make it easier for the 21st century reader to enjoy Franklin’s wonderful with and wisdom.

 

© 1993–2008 by Lawrence Creaghan. All rights reserved.